Blogs

Companies that use data to make decisions are 23 times more likely to win over new customers than those that don't. The capacity of the banking industry to leverage the power of data is one of the main reasons contributing to their success. For example, banks can provide customized financial products and services because they can get unique insights into customer behavior and preferences by collecting, analyzing, and using enormous volumes of data.

According to Clootrack's 102 CX Expert report , 1 out of 8 survey respondents says brands are reluctant to build their CX environment with the customer-first mindset.... In today's highly competitive business landscape, delivering a great customer experience is no longer just a nice-to-have - it's a must-have. CX managers play a crucial role in every organizational activity linked to customer experience as they give direction to them. So, it is critical that the managers possess clarity regarding each single CX initiative to gain success.

With so many new marketing methods developing every day, it's difficult to keep up with what's fresh. Marketers used to focus on developing catchy commercials and placing them in the right places at the right time. But a great deal has changed since then. For one thing, effective marketing now necessitates a more comprehensive approach from organizations.

80% of customers are likely to buy from a company that offers personalized experiences. For businesses to succeed in today's crowded market, differentiation from the competition is essential. Customers are looking for a distinctive and unforgettable experience ; they are no longer just interested in price or product differentiation.... According to Gartner, 89% of companies compete primarily based on customer experience. The customer experience (CX) plays a crucial part in this. Businesses can gain a competitive edge and leave a long-lasting impression on customers by providing personalized and extraordinary experiences that maintain current customers and draw in new ones.

A Clootrack case study reveals the journey of a major bank as it faced the challenge of consolidating data from multiple sources.

In today's fast-paced business environment, providing a great customer experience is essential for success. A key element of this is understanding customer behavior and preferences. A customer experience (CX) analytics platform is the solution to this challenge. It allows you to track and analyze...

The outbreak of the COVID-19 pandemic has left no corner of the world untouched, and the retail industry was no exception. During the onset of the pandemic, retail businesses were forced to pivot their operations in response to the unprecedented circumstances quickly. And now, a few changes have been adopted permanently by the customers.

There was a time when private equity firms relied on manual processes and gut instincts to conduct due diligence on potential investments. But with the advent of AI-powered CX analytics , that has all changed.