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80% of customers are likely to buy from a company that offers personalized experiences. For businesses to succeed in today's crowded market, differentiation from the competition is essential. Customers are looking for a distinctive and unforgettable experience ; they are no longer just interested in price or product differentiation.... According to Gartner, 89% of companies compete primarily based on customer experience. The customer experience (CX) plays a crucial part in this. Businesses can gain a competitive edge and leave a long-lasting impression on customers by providing personalized and extraordinary experiences that maintain current customers and draw in new ones.

A Clootrack case study reveals the journey of a major bank as it faced the challenge of consolidating data from multiple sources.

In today's fast-paced business environment, providing a great customer experience is essential for success. A key element of this is understanding customer behavior and preferences. A customer experience (CX) analytics platform is the solution to this challenge. It allows you to track and analyze...

The outbreak of the COVID-19 pandemic has left no corner of the world untouched, and the retail industry was no exception. During the onset of the pandemic, retail businesses were forced to pivot their operations in response to the unprecedented circumstances quickly. And now, a few changes have been adopted permanently by the customers.

There was a time when private equity firms relied on manual processes and gut instincts to conduct due diligence on potential investments. But with the advent of AI-powered CX analytics , that has all changed.

Customer experience is one the top of the priority list of all businesses. After all, the better the customer experience , the better the company's performance. It's the secret ingredient for a successful brand. Its a crucial aspect of any business, as it can have a significant impact on customer loyalty, retention, and overall satisfaction.

Customer experience (CX) analytics has become a critical aspect of modern businesses, as companies strive to understand and improve the interactions they have with their customers.

Yes, it is true that many management consultants have a strong interest in understanding customer experience.

According to Gartner, 30% of organizations have established their customer journey maps but struggle to use them effectively. Utilizing the potential of customer journey analytics can assist businesses in enhancing their return on investment (ROI) through improved customer understanding and engagement, identifying potential improvement areas, and adopting data-driven decision-making.