Integrate with Medallia
Go beyond pre-set labels and structured dashboards: auto-detect emerging themes, unify Medallia with other feedback channels, and drill down into top CX drivers using flexible dashboards and a GenAI-powered reasoning engine.
Capture, analyze, act.
All in one ecosystem
Auto-surface what’s driving churn, NPS drops, and service friction, directly from raw feedback.
Contact SalesWhy integrate Clootrack with Medallia?
Medallia enables organizations to capture and measure customer experiences across touchpoints with structured and unstructured feedback.
Clootrack builds on this foundation by streamlining analysis of open-ended responses and reducing the time to insight. With unsupervised theme detection, customizable VoC dashboards, and Clootrack Genie’s natural language querying, Medallia data becomes immediately actionable across CX, product, and strategy teams without manual intervention.
Use this integration to:
- Understand the “why” behind VoC scores easily.
- Eliminate manual tagging and speed up survey text analysis by 90%.
- Track theme frequency and sentiment shifts across geographies and cohorts.
- Combine Medallia surveys with app reviews, social comments, and support logs.
What Clootrack adds to your Medallia feedback
Capability
Value
Unsupervised theme detection
Auto-cluster open-ended Medallia survey responses without tagging or rule-building. Identify key customer themes in minutes.
Churn signal identification
Detect early signs of dissatisfaction before they impact CSAT, NPS, or retention metrics.
Trend acceleration insights
Track fast-growing issues across product lines, geographies, or customer segments, even if they start small.
Genie reasoning Agent
Ask complex queries like “What’s causing NPS drop in enterprise accounts?” and get clear, traceable answers.
Cross-source feedback unification
Combine Medallia responses with reviews, social media, app store data, and contact center logs for a 360° feedback view.
Fully customizable dashboards
Use powerful visualizations to tailor reporting views from CX ops to strategy - bite-sized or complex dashboards to drive action.
Applications across CX, product, and strategy
☑️ Optimize feedback processing in CX ops
Medallia captures rich customer feedback across journeys. Clootrack complements it with Agentic AI to structure open-text responses instantly and highlight high-risk themes that need escalation.
☑️ Drive goal-oriented human insights at scale
Go beyond sentiment scores and tagging. Use agentic AI to extract intent, emotion, and friction points from raw feedback, aligned to business goals like churn reduction, NPS uplift, or faster issue resolution.
☑️ Accelerate root-cause identification
Pinpoint what’s driving CSAT drops or why customer concerns are spiking in certain areas without needing manual tag audits or spreadsheet exports.
☑️ Alignment between CX and product teams
Get a unified VoC dashboard that reduces handoffs and ensures all teams across the organization act on the same prioritized insight set.
Measurable business impact
- 5x faster theme discovery across survey volumes.
- Faster rollout of experience improvements across regions.
- Early risk detection before KPI slippage (churn, CSAT, escalation).
- Improved accuracy in prioritization of roadmap features.
- Higher feedback-to-decision velocity across teams.
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1. Clootrack data manager
2. Data connector Medallia
3. Setting up a secure dataset configuration
4 Medallia API connection with Clootrack Data Manager
5. Ingesting data into Clootrack’s data manager without manual effort
6. Selecting the source file for feedback analysis
