Blogs
Just like the formidable barriers between different characters' abilities in the movie, these silos create walls between departments within a company. As a result, they obstruct the smooth flow of vital information, hinder cooperation, and hamper the delivery of a superior customer experience and services.... Interestingly enough, the animated film “The Incredibles” holds a hidden gem, offering a unique and inspirational analogy that resonates with a significant challenge in the corporate world. This challenge revolves around the existence of seemingly invincible structures called organizational silos...
Ahoy, mateys! Have you ever sailed on the treacherous seas of the business world? If so, you know that one figure stands tall, guiding the ship towards success. No, I'm not talking about Captain Jack Sparrow. We're talking about none other than the Chief Executive Officer, also known as the almighty CEO.
Just as Pixar's award-winning film "Inside Out" delves into the importance of understanding emotions to navigate through life, businesses too need to decode their customers' emotions. This ability to grasp the emotions and sentiments of customers is crucial, enabling businesses to drive better performance. It is here that understanding and managing Voice of the Customer (VoC) programs play an essential role.
Nowadays, it’s all about customer experience. It is that final piece of the jigsaw puzzle that drives people to make buying decisions. For 32% of customers, even a single case of poor experience is enough to abandon a business.... If you have the same product as your competitors – or even slightly better – but fail to create outstanding experiences, that may tip the scales, and not in your favor. This is why everyone is now after ways of building unique and amazing CX to attract and retain customers through various customer experience programs that, unfortunately, do not work in 100% of cases .
In a world dominated by technology, data has become the future currency. With the advent of big data and data science, organizations have access to an overwhelming amount of information. However, raw data alone is not enough to make informed decisions. Companies need to harness the power of data analytics to unlock their true potential.
In the inspiring tale of " Pursuit of Happyness ", Chris Gardner battles his way from being broke to becoming a successful stockbroker despite the relentless trials life throws at him. In your case, the journey you embark upon to implement a Voice of the Customer (VoC) Program in your business...
Move over, robots! In a world dominated by chatbots and automated systems, it's high time we remember that customers are human beings too. Yes, real flesh-and-blood beings with emotions, preferences, and demands!!... Well…let's rediscover the lost art of treating customers as living, breathing individuals because, let's face it – robots may be efficient, but they can't beat the warm, personal touch only a human can provide.... Furthermore, businesses often become so focused on profit margins, complex data and market share that we overlook the importance of treating our customers as unique individuals.






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